Your Appearance, Communication, Leadership, Behaviour and Thoughts need to work together and support each other for you to be accepted as a strong and powerful Leader. Appearance is the 1st gateway, and is the easiest to change and the first trait in your Personal Branding that is visible. If your appearance seems appropriate and authentic to who you are and what you do, people accept you instantly. And if your appearance is adding value to your Leadership, you get worshipped by your followers. The flipside is, if your appearance is not appropriate, rejection is instant and once rejected, the door for acceptance is closed permanently! The good news is, appearance is no mean task, it can be easily changed with minimum effort! Experience has taught us that this instant change motivates you to patiently learn and implement the rest of the gateways of Personal Branding.